when did instagram come out
Instagram Founders On Success Of Their App: ‘Beyond Our Wildest Dreams’ | TODAYif ever you've posted
Updated on Jan 10,2023
Instagram Founders On Success Of Their App: ‘Beyond Our Wildest Dreams’ | TODAY
if ever you've posted a photograph to,Instagram to show your friends where you,are what you're doing or maybe what,you're having for lunch,you can thank Kevin Systrom and Mike,Krieger theirs is a familiar startup,success story from Apple to Google and,now Instagram to smart guys get together,with an idea and not much else,and end up changing the world it was,only six and a half years ago that Kevin,and Mike launched Instagram last week,the platform crossed 700 million active,monthly users so how did they do it and,where do they go from here I got,together with the Instagram guys for a,Sunday sit down Instagram was a startup,idea whose beauty was in its simplicity,take a single photograph of where you,are or what you're doing share it in,real time with the people in your life,and give them an easy button to push to,show they like it that simple idea is,now a global community so let's talk,about 700 million monthly users you guys,set out to do this six and a half years,ago could you ever have dreamed being,where you are today back then no I think,we started you know knowing that we,wanted to bring this out to the world,but this is kind of beyond our wildest,dreams when we were getting started back,then I remember looking at Mike and,being like I think we're on to something,meanwhile he's stressing out trying to,keep the server's up and he's like maybe,thirty-three-year-old Kevin Systrom and,31 year old Mike Krieger met while,studying at Stanford University Kevin,already had worked at a company called,OTO which later would become Twitter he,shared a desk with current Twitter CEO,Jack Dorsey Mike had come to Stanford,from his native Brazil,you remember Mike meeting Kevin at,Stanford I do I specifically remember,talking to Kevin about oh do I was like,oh you intern you know the company that,became Twitter and we talked about it we,barely knew each other in college but it,was only when I had left my job at a,small startup and I was like I want to,start something independently I met Mike,in a coffee shop and he was working on,he was hacking on a project and I was,like cool he's hacking on a project he,seems really smart while he still was in,college Kevin turned down an offer from,a young entrepreneur to work at a,company he was building the entrepreneur,was Mark Zuckerberg the company was,Facebook and I remember meeting one of,my mentors and I was like hey like,should I do this Facebook thing and I,remember the person saying it's a fad in,2010 four years after graduating,Stanford system and Krieger got together,to start their own company what was it,like on day one when it was you two guys,in the coffee shop where did you start,on that ground floor we started in a,small co-working space called Dogpatch,labs but it was basically on a pier in,San Francisco didn't have heat so late,nights I remember looking over and,Mike's got on this giant parka with like,the fur around the thing and you can see,his breath as he's coding um it it was,it was rough their first idea a company,called Bourbon didn't work out but they,took what they learned from the,experience and in the fall of 2010,launched Instagram in less than three,months 1 million people had joined the,open network we basically stripped away,everything and said all right if we want,to just make this particular experience,of taking a photo sharing it being,really proud of it and excited to share,and making that really quick how do we,make that incredible and as you sat,there at your laptop so you're watching,this thing explode at some point did it,feel like,ah this is getting away from us we're,not ready for this much success this,quickly we're sitting there watching us,cross a million it was like you know,999966 Instagram oh my god that person,is using and we dreamed up first one was,Snoop Dogg snoop Dogg yeah the first is,he really like joined early and just you,know I think early enough that matters,right like Snoop makes it cool he gives,his stamp of approval and people flow in,behind him well you've got a team of you,know whatever eight or nine at the time,and Snoop Dogg joins and then you get a,message that snoops people want to come,over to the office like snoops people,wanna I don't I don't have people you,have people this still happens right so,in the past year I went to the Vatican,and helped onboard the Pope and you just,realize like these people who are so,influential in the world are using our,product to get their message out in the,world ah and that's really special,that's gotta be a moment when the Pope,signs up for Instagram you help him get,on yeah whatever paths were gonna be,your holiness,right and all he had to do is touch the,signup button and it's just like I,really hope this works,Mark Zuckerberg took notice of what was,happening at Instagram he called Kevin,with a second chance to come to Facebook,less than two years into its life,Instagram was sold to Facebook in April,of 2012 for 1 billion dollars how did,those conversations initiate what
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